A Charitable Event in Denver
The Colfax Crawl is a semi-annual, nonprofit event that’s main intent is to spread holiday cheer. It provides a forum for friends of all ages to reconnect over the holidays while contributing to a greater good. Every year, the proceeds are donated to St. Joseph’s Food Bank to help support the less fortunate families in our beloved hometown of Denver, Colorado.
Project Goal: Implement a creative marketing strategy that spreads the word of this fun and festive event and also increases the public support of an incredibly noble cause.
Method: To accomplish this goal, we knew that we had to begin by establishing an online presence for The Colfax Crawl in order to effectively reach their targeted audience. We created a visually striking website that included e-commerce capabilities. In addition, we designed custom graphics for merchandise branding and social media promotion purposes.
The Results: Our marketing strategy was able to significantly improve the annual turn out for this one of a kind event. The Colfax Crawl has now been a success for over a decade.
The course of this project included the following marketing and consultation services:
- Web design
- Identity and branding
- Social media
- Project management
Transcending Creative is extremely proud to sponsor this Colorado holiday institution.