The importance of a logo and visual brand identity elements cannot be overstated. A logo is the foundational visual element for any brand identity, large or small. Our logo design process goes beyond simply building a shape and slapping a nice font below it. We take the time to understand your brand; from your core values and beliefs, to the essence of your service or product, to the target market and competitive landscape, our analytic process leaves no stone unturned. Based upon this exhaustive research, we work closely with our clients to then craft a logo which is not only visually beautiful, but communicates in a clear and concise manner the very essential core of what makes your brand unique.
Our logos are designed with a multi-media world in mind. We know that in today’s modern marketplace, customers and clients interact with brands in an infinite variety of mediums. From websites, to social media, to print and even television, our logos are designed to be flexible, recognizable, and visible no matter what media or space they encounter.
We always provide our clients with a comprehensive logo kit with a diverse range of file types, formatted and organized for use in every conceivable format. We also provide a basic logo usage guidelines packet, which includes colors, fonts and everything else you could need to build your visual brand identity.
In today’s fast moving, visually oriented world, a logo can make or break your brand, new or old. We craft logos for our clients with pride, perfection and excellence, to help your brand capture the visibility and positive recognition it deserves.